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Fundamentals of Business Sales workshop in collaboration with the Institute of Sales Professionals


Are you one of the many Small and Medium Enterprises that are struggling to sell more?

Are you interested in understanding the fundamentals of selling to other businesses?

Getting these right can lead to much bigger deal sizes, shorter sales cycles and greater profitability.

Southampton Business School have partnered with the Institute of Sales Professionals, the UK's leading body for the professional, business-to-business sales industry, to create an 8-hour, hands-on workshop over 2 evenings to help companies become better at selling their products and services. You will leave with a completed workbook and plan for developing a key potential customer for your own business.

Examples of the impact other companies have enjoyed using the processes and procedures you will learn throughout the workshop, include:

• An increased rate of sales growth from 6% to 70% over a like period…
• Winning record-level orders across different markets…
• Reinvigorating a struggling product and service offering to become the de facto industry standard with a 100% success rate against the major competitor!

We hope you will see similar results to those above that other companies have benefited from.

The first course will run from 4pm to 8pm on 7th and 14th September, with a one-hour Teams review 2 weeks later. You will leave with a workbook and certificate of completion, so you can apply the practical insights to all your business opportunities.

Places are limited to 16 people and the cost is £300.

Please note that this is a two-part workshop, taking place consecutive weeks on 7th & 14th September.

After registering, further event details including the venue and parking information will be sent to you ahead of the event.

Attendee CategoryCost   
Registration fee£300.00[Read More]

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